Wednesday, April 29, 2009

Porter Airlines Ad Gaffe

I don't think it's nitpicking to comment on today's full-page advertisement by Porter Airlines in today's Globe & Mail.

It would seem that when one places an advertisement that costs tens of thousands of dollars, it would make sense to proof the final copy.

The ad announces expanded service to Toronto and features an airfare of $79.

Problem is, the ad doesn't say where the flights originate.

The ad was in the Montreal version of the paper so I might assume it means that Montreal is the embarkation point, but then again........

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