Canadiens Brainwash Students

The Montreal Canadiens are coming under fire for a project called Canadiens@school, a website created by the team as a teaching tool for young students. The website has come under sharp criticism today. RDI, the French news network had a piece about it this morning and La Presse's Michèle Ouimet writes about it in an article. It seems that some professionals in the education field view the site as nothing more than publicity and brainwashing for the team. All the exercises and lessons carry a heavy dose of information about Montreal Canadiens.
Pierre St-Germain, president of the Fédération autonome de l'enseignement, denounces the project as unacceptable. Publicity disguised as pedagogical material.

Donald Beauchamp of the Canadiens protested that the Canadiens are a hockey team and not a business that sells products in the traditional senses. He did however, grudgingly admit that Canadiens are a private enterprise.

How much did this crafty investment cost the magnamamous Canadiens? They haven't said. But we do know that The Quebec Education Department has contributed over $250,000 of taxpayer money to the project.

Oh yes, there is an English version of the website,